“Cineworld, the UK’s leading cinema chain, launches its latest Unlimited campaign, A World of Unlimited Possibilities, made by full service creative agency Twelve. The 80 second spot will premier in all 99 locations, including their newly refurbished flagship cinema in Leicester Square from Thursday 3rd May. The spot will also be shown on VoD formats 4OD and Sky, as well as YouTube and other online channels.” [http://www.adhugger.net/2018/05/02/cineworld-launches-its-2018-unlimited-campaign-by-twelve/]
It was a privilege scoring the epic orchestral music for this campaign. The client wanted an emotive score which had a melodic thread running throughout and one that would enable movie goers to feel more, more often.
Scored using live instruments, Spitfire Audio strings and brass, EWSO and NI Kontakt. Mix plugins were All SSL strips from UAD and mixed and mastered by the guru that is Thomas Gray.